Transforming Personal Readings into Relatable Blog Content
If you are a reader, have you thought about doing this before?
Blogging has always been a great way to share your expertise and connect with an audience. It does not matter if you blog on Substack, Medium, or use your own blog.
However, if you are a tarot reader, psychic, or spiritual practitioner, you can transform personal readings into engaging and relatable blog content.
Have you ever thought about doing that? If not, it is a cool thing to do.
It involves reimagining private, one-on-one sessions into stories, lessons, or advice that resonate with a wider audience.
And no, you don't need to worry about a privacy issue as you won't exactly be sharing your clients' names.
Let's discuss how you can accomplish this transformation effectively.
Respect Privacy and Confidentiality
As I just mentioned, trust is the core of any reading. Clients entrust the reader with their deepest secrets, and the least the reader can do is respect that trust.
Transcribing readings to blog posts first requires anonymizing any identifiable details, which is common sense (too many lack it nowadays, but I digress).
Change names, places, and everything that might be tracked back to your client. More specifically, focus on themes, patterns, or archetypes from the reading rather than specific details.
For instance, instead of saying, "My client Sarah from Chicago asked about her troubled marriage," you write, "A recent reading brought up a common challenge about balancing self-identity within a partnership."
You still give the essence of the reading but keep your client's identity hidden.
Identify Universal Themes
Personal readings often include universal struggles and triumphs involving love, career dilemmas, self-discovery, or navigating change.
These are highly relatable and make excellent blog content.
Extract the core message or lesson from a reading and frame it in a way that applies to a wider audience.
For example, if a reading was about someone trying to make a choice related to their career, you might write how the Eight of Pentacles inspires dedication and mastery.
You may also write how the Wheel of Fortune reminds us of life's cyclical nature.
These types of posts are relatable and valuable to readers who may be struggling with similar issues.
Tell a Story
Humans are wired to connect through stories.
A good story can transform abstract concepts into memorable lessons. Introduce the story in a way that will draw the reader in.
Describe the situation without breaking confidentiality and identify the tarot cards or other tools used and what they revealed.
Example:
"I did a reading a little while back for someone who had been feeling lost and didn't know what to do next. I shuffled the cards, and the Hermit showed up, followed by the Two of Wands.”
Together, these cards tell a story of introspection leading to bold choices.
Let's now see what these archetypes can really teach us when we encounter a crossroads.
This immediately keeps the insight from the reading clear, approachable, and interesting.
Translate Spiritual Insights into Practical Advice
While spiritual guidance can be invaluable, not every reader may know how this guidance applies to the practical plane.
Bridge that gap by providing actionable, tangible tips related to the spiritual message.
If, for example, a reading was about self-care, list actionable ways for readers to do this. If the lesson was about being open to changes, suggest small actions that build one's resilience.
For example:
The Death card often symbolizes transformation, which can be scary. But transformation begins with letting go.
Start small: declutter your workspace, journal about habits you'd like to release or meditate on what change means to you.
You make your content more relatable and impactful by relating spiritual themes to everyday actions.
Add in Visuals and Tools
Blogging is just as much a visual medium as it is textual.
Add visuals of tarot cards, oracle spreads, or other imagery relevant to the post.
Not only do these break up the text, but they also give your readers something to visualize as they read about these concepts.
For example, if you are writing about the Lovers card, it's important to include a picture of the card and your interpretation of it.
You could also include diagrams of spreads, charts, or step-by-step illustrations for rituals and exercises.
This will make your text less monotonous and more easy to read.
Engage Your Audience with Questions
Encourage engagement through questions or reflective prompts. It will turn your blog into a dialogue, not just a monologue. Example:
"Has there ever been a moment in your life when you felt the energy of the Hermit bring you clarity? How do you steal your moments of solitude amid a busy world? Let me know in the comments!"
Not only does this promote a community-like atmosphere, but engagement with more users helps boost the visibility of your blog.
Share Personal Insights
While maintaining professionalism, don’t be afraid to weave in your personal experiences. Readers value authenticity and enjoy learning about the person behind the blog.
Share how a particular card or theme appeared in your life and the lessons it taught you. These anecdotes humanize your content and make it more relatable.
For instance:
"The Five of Pentacles has appeared in readings for me when I struggle with a tight budget.
I will never forget the day I was in such a hurry that I lost a $20 bill in a windy parking lot because I didn't take the time to care.
That moment was humbling and taught me to slow down and appreciate what I have." (as I did recently write about this).
Provide Resources for Deeper Exploration
Those who like what they read will want to learn more.
Add resources: suggested books, other relevant blog post links, or even downloadable guides.
Extra added value will keep your readers engaged and you in a powerful authority. Example
"To learn more about transformation energy, try reading Tarot for Self-Care by Minerva Siegel or The Tarot Bible by Sarah Bartlett. Or you can download my free guide to using tarot to journal! "
Make Content Niche-Specific
If your practice has specialty-career readings, such as love and relationships or shadow work, make sure your blog content reflects that.
Focusing on a specific niche will bring in a targeted audience more likely to resonate with your posts and want to work with you.
Example:
"Navigating love is complex, and often the Two of Cups makes its presence known when doing readings around romantic harmony.
Let's take a closer look at how the energy of this card can encourage further connection within your relationships."
This focused strategy lends immediate credibility and recognizes you as a field authority.
Stay Consistent and Be Genuine
Consistency and authenticity are just the keys to a loyal audience. Post frequently and allow your content to reflect your voice, values, etc.-not somebody else's.
Be different. Readers appreciate your genuineness, and that's why they will return.
Conclusion
The art of transformation in turning these personal readings into relatable blog content requires confidentiality.
You can observe universal themes, create narrative appeal, and offer practical advice.
This could turn your blog into a very sought-after inspiration, educator, or connector to greater wisdom in using tarot or other spiritual modalities.
Subscribe also to my YouTube channel, https://youtube.com/@CreativeTarotInsightsand also, don’t forget to listen to The Tarot Table podcast and subscribe.
This is such a great approach! I've got to try this for myself. I love being able to tell a good story.